Customer Relationship Management (CRM)
Synnex (Thailand) Public Company Limited
Senior, Permanent·Bangkok
Posted 2 weeks agoJob overview
O2-O3
Responsibilities
- Define overall CRM and Loyalty strategy, including long-term customer retention and engagement goals.
- Set team OKRs and KPIs (e.g., Retention Rate, Repeat Purchase Rate, LTV, Active Member Rate).
- Lead and manage across-functional team (marketing, data, automation, content, operations).
- Collaborate closely with Product, Sales, IT, and Customer Service teams to align data flow and customer experience.
- Manage CRM budget, monitor performance, and report ROI of loyalty initiatives to top management.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Data Analytics, or related field.
- 1–5 years of experience in CRM, Loyalty Program, or Customer Data Analytics (depending on level).
- Strong analytical and problem-solving skills; proficiency in Excel, Power BI, or similar tools.
- Strong strategic thinking and leadership in data-driven customer engagement.
- Hands-on experience with CRM platforms (e.g., LINE OA).
- Excellent analytical, communication, and stakeholder management skills.
- Excellent communication skills and cross-department collaboration.
- Good command of English (both written and spoken).
- Fresh graduates with strong analytical skills and interest in CRM are welcome.
Contact
Email: [email protected]